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Sample Issue:
=============================================== Biz Bits Ezine ISSN 1467-8020 Edited & Published by Azam Corry http://www.NowSell.com mailto: ===============================================
Founding Member of iCop http://www.i-Cop.org International Council of Online Professionals
Ezine Publishers Association Member http://www.EzinePublisher.org
================================================================= Advertise in Biz Bits: http://nowsell.com/bb/to.cgi?l=bbads =================================================================
In this issue:
1. Intro - Some Goodies For You
2. Cash From Content - Google's Adsense and CBPlugin
3. The Formula Of A Self-Made Millionaire - SeLFTech
4. Feature Article: "Why You Need Custom Error Pages And How To Make Them Pay" By Azam Corry
5. Free Tools at NowSell.com
6. Your Subscription Details
================================================================= Your Privacy: I greatly value your trust in me. I will never, ever, under any circumstances give or sell your email address to anyone. Period! =================================================================
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Hi,
How are you?
I hope you and your family are well and business is good.
I've a new article for you today, but before that, there's a few bits and pieces below that should interest you.
First off, I've got two good ebooks for you to download by Yanik Silver and Jim Edwards.
One gives you an insight into how they came up with the idea for the video version of their very successful "33 Days To Online Profits" and how they went about turning that idea into a reality:
http://nowsell.com/bb/to.cgi?l=33casestudy
In the other, Yanik reveals 7 powerfull yet simple psychological secrets you can employ to increase your sales, and gives plenty of examples to get you thinking:
http://nowsell.com/bb/to.cgi?l=7psysecrets
I've also recently updated my pop-up software page and added a load of stuff. There are now 18 different software applications and ebooks:
http://nowsell.com/bb/to.cgi?l=poppage
If you use email at all in your marketing then you'll find this lot particularly useful.
Right then, that's all from me for now. Hope you enjoy the article. It was too long to run in one go, so I had to split it up. I'll send you part 2 in the next issue. It covers some good strategies you can use right away, so look out for it.
All the best,
Azam
P.S. As you probably know I'm a Founding Member of iCop, the International Council of Online Professionals. iCop has undergone some major changes recently, and I'd like to invite you to join us in making the Internet a better place to do business. Visit the page below to see if you qualify:
http://nowsell.com/bb/to.cgi?l=p.icop
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Ever Seen Anyone Kiss An Elephant's Butt?
Well that's exactly what Marlon Sanders says he will do if you aren't totally blown away by this:
http://nowsell.com/bb/to.cgi?l=100703s2.kissbutt
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================= Cash From Content =================
There are two new, powerful services you can now use to quickly and easily add relevant, revenue-generating advertising to your web pages.
The beauty of both is that you just paste a bit of code into the HTML of your page and then forget about it. Both systems update the ads they show automatically!
Google's AdSense program -
This displays Google's AdWords PPC text ads on your pages. You simply paste an identical bit of code on every page where you want the ads to appear, and Google's technology matches the ads to the subject matter of each individual page.
The system works quite well, and you have have a choice of 2 code snippets for different layouts. You can either have the ad block displayed horizontally, consuming the same amout of space as a standard 468x60 banner and showing up to 2 ads; or vertically down the page in a 120x600 skyscraper format showing up to 4 ads.
You get a share of the fee Google charges the advertiser for each clickthrough, although Google won't tell you exactly how much - you just have to "suck it and see" (you're not even allowed to disclose your results). Although you're not likely to earn that much on each click, the rates seem quite generous, and if you have a lot of pages, it can soon start to add up.
AdSense: http://nowsell.com/bb/to.cgi?l=f.adsense
The CBPlugin -
By pasting the supplied code into your HTML you can automatically display ads on your pages for products from the Clickbank marketplace, or from Internet marketers Terry Dean, Armand Morin and James Martell.
You can have it show a random rotating group of the current top 3-5 best selling products in 4 categories complete with a graphic image of the product and short paragraph of sales copy, or you can display a list of up to 5 text links.
In either format you can also make your own custom selections.
You can customize the text, HTML and look of the ads, and a nice touch is that your Clickbank affiliate ID is encrypted and encoded into every link, so you are protected from commission theft.
I must say I like this. It has to be the easiest way there is to keep your site up to date with the latest "hot" items. Just set-it-and-forget-it, and let the commissions take care of themselves!
CBPlugin: http://nowsell.com/bb/to.cgi?l=f.cbplugin
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"Not Only Will I Show You How to Make Your Living Online ...
I'll Also *Pay* For the Products, the Services, and the Resources Needed to Do It...Guaranteed!"
Learn more at: http://nowsell.com/bb/to.cgi?l=100703m.bbp
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====================================== The Formula Of A Self-Made Millionaire ======================================
If you've not seen it yet, check out Leslie Fieger's exciting new project and 2-tier affiliate program that pays you a staggering
$50 on your first tier, PLUS another $50 on your SECOND tier.
I've known Leslie since last year when the project was still in planning. Now he's ready to share with you his (already proven) formula for creating the Millionaire's Mindset and Lifestyle.
Leslie's one of those guys who's been there, done that, and got the t-shirt to prove it. Friendly and helpful, both he and wife Sandra have put a lot of work into this, and tens of thousands of dollars.
It's Exciting. And Different.
With the potential to totally change your life.
Find out more here: http://nowsell.com/bb/to.cgi?l=f.selft
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Free Download from: http://nowsell.com/bb/to.cgi?l=100703m.wceo
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================ Feature Article: ================
"Why You Need Custom Error Pages And How To Make Them Pay" By Azam Corry
Just about every website has a broken link here or there that no longer connects to the page specified in the URL.
These broken links loose you visitors and cost you money.
Often what happens is you delete or move a page, and then forget to update some of the other pages on your site that link to it, or other sites such as search engines still display links to the old URL.
When a surfer clicks on one of these links, the server runs off to grab the page as usual, but on finding nothing there sends a "page not found" server error 404 to the Web browser.
|Why The Standard Solution Sucks|
A server's standard error page is plain ugly. But worse than that it leaves the surfer stranded at a dead-end. Their only options are to hit the back button, or close the window.
You've just lost a potential customer!
But it doesn't have to be that way ...
|Creating Custom Error Pages|
Many web hosts now offer the option of creating your own custom error pages for this and other common server errors through a simple online control panel. If your host provides this function, take advantage of it right away.
All it involves is selecting another page of your own design that the server will look for when there is an error, instead of displaying its standard error page.
We'll go into the details of what you might want to put on this page later.
For now, just log-in to your website's online file manager and make a copy of your site index file, saving it as "404.html" in the same directory (or copy the file on your PC and then upload it).
In your control panel options, look for "error pages" and choose 404.html as the file to be displayed whenever a requested page cannot be found. (You could just select your existing index.html as the error page, but I suggest you make a new page - you'll see why later).
Now every time a page isn't found, instead of seeing the unhelpful error page, the surfer will automatically be sent to this copy of your homepage.
|Making A Custom Error Page Manually|
If you don't have a control panel, you can set-up your error page manually. First of all, make a copy of your website homepage on your PC and save it as "404.html".
Next you need to create or edit a special file named ".htaccess" stored in your site's root directory.
Log-in to your server via FTP and check if there is already a .htaccess file in your root directory (where all your web pages and folders are, e.g., "www" or "html_docs").
You may need to adjust the settings of your FTP software so that it shows you hidden files on the server (i.e., those that begin with a period, "."), so you don't accidentally overwrite an existing .htaccess file, deleting its contents.
Beware: overwriting an existing .htaccess file could make your website inaccessible! Although seldom the case, your host may have put some critical information inside.
Likewise, if there is already a .htaccess file there, do NOT delete it. Download it to your PC, make a back-up copy, and then open it in a plain text editor (like Notepad). Add the following command on a new line below whatever else is in the file and then save it:
ErrorDocument 404 /404.html
This tells the server to show "404.html" as its error page (what the control panel does is automatically add this line to the file for you).
If there isn't already a .htaccess there, create a new plain text file on your PC and paste the above into it. Save the file as "htaccess" (or ".htaccess" if your PC displays file names that start with a period).
FTP both this file and the 404.html page you just saved to your website root. If you upload the file as "htaccess" you will need to use your FTP software to rename it as ".htaccess" on the server.
Now you have created your custom error page, test it by typing an URL to a page on your site with a mistake in it. You should be instantly redirected to your new 404.html page.
If you get a server error, it means you've made a mistake in your .htaccess file. Revert to your backup copy and then check to make sure you've not added any characters or spaces that shouldn't be there.
Once you have this working, you can use the same method to create custom pages for other server error messages. These are the most common, with the relevant .htaccess commands in brackets:
400 Bad Request (ErrorDocument 400 /400.html) 401 Authorization Required (ErrorDocument 401 /401.html) 403 Forbidden (ErrorDocument 403 /403.html) 404 Not Found (ErrorDocument 404 /404.html) 405 Method Not Allowed (ErrorDocument 405 /405.html)
In part two of this article, we'll look at different content you can use on your custom error pages to get much more from them. There's a ton of great stuff covered, so don't miss it.
© 2003 Azam Corry. "Do it Better. Do it Faster. Do it Right!"
Online since 1998, Azam Corry helps marketers succeed. Get Free Guides, Tools & Web Marketing Resources at: http://NowSell.com/?a Speed profits with resale rights ebooks: http://eBookSaver.com/?a ==> SPECIAL FROM AZAM: Subscribe Now to Biz Bits eZine & get my Big info-packed eCourse PLUS real-value ebooks 100% FREE! Just mailto:BizBits@NowSell.com
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============================== Your Free Tools at NowSell.com ==============================
Promotion Tools: http://nowsell.com/bb/to.cgi?l=ns.prom * Keyword Research Tool * Meta Tag Maker * Automatic Search Engine Submit * Rapid Manual Search Engine Submit Tool * Position Analyzer to check site rank in the SEs
HTML Tools: http://nowsell.com/bb/to.cgi?l=ns.html * Link Validity Checker * Multiple MouseOver image generator * Frames code generator * Simple CSS template * 216 Web color palette and codes * HTML Special character codes * Useful cut & paste Javascript, and more
Pop-up Center: http://nowsell.com/bb/to.cgi?l=ns.pop * Pop-up window code generator
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