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The PSP.Com Informer
Info you need weekly in your inbox!
***********************************

10,321 weekly readers
*********************

AD RATES Order Form & Information
http://www.promote-sell-profit.com/WI_Adv.htm
*********************************************

1/18/03 Issue #20
******** *********

Edward Bangs, Editor,
editor@promote-sell-profit.com
******************************

By subscription only!
********************

Welcome to this weeks issue
of "The PSP.Com Informer"
****************************

You are receiving this newsletter
because you requested a subscription
unsubscribe instructions are located
at the bottom of this newsletter.
------------------------------------

*************
IN THIS ISSUE
*************
=> Sponsorship Notices
=> Editor Ramblings
=> Freebies
=> Feature Article
=> New And Profitable
=> Products and Services
=> The Spotlight
=> New Subscriber Ads
=> From Our Readers
=> Free Ebooks
=> Ad Swaps
=> Prize Drawing
=> F.Y.I
=> Guest Column
=> Subscribe/Unsubscribe information
-----------------------------------------------

*******************
Sponsorship Notices
*******************

All-In-One-Resourse!
MY VERY OWN PERSONAL PROMISE TO YOU:
"Not Only Will I Show You How to Make Your Living Online,
I'll Also *Pay* For the Products, Services,
and Resources Needed to Do It:
Web hosting, Autoresponders,
Ad Tracking, and More!"
Click here before I regain my senses:
http://jcebcs.globalredirect.com
-----------------------------------------------
******************************************

Editor Ramblings:

Good Day subscribers and welcome to our new ones!
The informer is finally back after a tedious time
of problems including our list server shutting
down causing some subscribers to be lost and
as well as the entire prize patrol list!
Were finally getting back to normal and better
than ever alot of things are planned for 2003
so stay with us for it's going to be the best
year we have ever had at promote-sell-profit.com!
Until next week remember to promote-sell-profit
Ed The Editor

******************************************
Please rate this Ezine at the Cumuli Ezine Finder
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Recommend The PSP.Com Informer to a friend!
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*******************
FEATURE ARTICLE

Free Web Ads

By:Bob Osgoodby
*******************

Each week, several hundred people take the time to
submit a free ad to our web site, and most will never
be heard from again. We check the email addresses of
all people who submit an ad, and as high as 5% of the
email addresses submitted are not valid.

Maybe they don't want their real address known,
or they are just careless when entering it.
The bottom line however is that they are just
wasting their time, as their ad will never be posted.
Additionally, our experience shows that approximately
10% of E-mail addresses used for this purpose are not
valid after a month. What causes this?

For starters, many of them are "free" E-mail addresses
that people abandon if they don't make a "killing"
in the first couple of days, and here is the
surprising part - most returned mail that we get back,
is due to the fact that their mailbox is full!
They are probably sitting on a "ton" of prospects
but don't have the ambition to check their mail.
Who needs them?

Another large group are AOL addresses - they get
their free hours and try to go into business.
When the free hours expire, or they are cancelled
for spamming, they are out of business.
We require that free ads be renewed each week to
ensure that the people who submit them are still
"alive and well". Why do we do this?
The answer is simplistic. We don't want people
who visit the web site, to find a bunch of ads
from people who are no longer in business.

"But I put a free ad on a web site and had no
responses." Let's face it - it takes between 5
and 7 exposures to an ad before someone may respond.
Some people have had their ads on free
sites for years - why you might ask?
Because their ads are generating customers,
and they track where the results are coming from.
If they get a few sales from a free ad, it is certainly
worth their time to take a few minutes each week to renew it.
There are plenty of web sites that offer free ads.
What should you look for from one of these sites
and what should you consider?

First - forget the programs that submit ads to
hundreds of web sites at a time. We used to accept
those and had several thousand ads submitted every
few hours. Most web sites that offer free ads,
put a top limit of 300 ads which will be on their
site at any given time. To make room for the new ads,
the old ones are dropped off, and your ad may have
had a life of a minute or so.
This is a waste of your time and money.

Second - forget ads that are auto-submitted,
and not approved by a human being, as you may
find your ad intermixed with ads you do not wish
to be associated with - I know I wouldn't want to
find my ad between ads for various porn sites.
Even if they are categorized, the porn site owners
don't care - they will place their ads anyplace
they think they might find an audience.
Most sites, such as ours, change the algorithm on
a regular basis, and we know if the ad is being
auto-submitted or placed from our web site.
Auto-submitted ads are automatically deleted.

Third - if a web site offers free ads with enhancements
such as Bold Titles and automatic links to web sites,
for goodness sake use them. This will make your ad stand
out in the crowd. But don't violate the rules set down.
Your ad will most likely be rejected.

Fourth - don't use a free E-mail address in your ad -
these are not a good harbinger of permanence, and
many people will not respond for that reason.
Your very best bet is to have your own domain.
If you don't, at least show that there is some
stability. I would much rather do business with
someone who has an E-mail address and a Web Site
through their ISP, than someone promising outlandish
claims with just a "Hotmail" address.
Will you generate some business with "Free Web Ads"?
Yes - but only if you do it the right way.
---------------------------------------------

********************
About The Author:
********************
Did you know that subscribers to Bob Osgoodby's
Free Ezine the "Tip of the Day" get a Free Ad
for their Business at his Web Site?
Great Business and Computer Tips - Monday thru Friday.
Instructions on how to place your ad are in the Newsletter.
Subscribe at: http://adv-marketing.com/business/subscribe2.htm
---------------------------------------------

*******************
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---------------------------------------------
*********************
Editor Recommended!!
*********************
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------------HOT TIP-------------------------
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*******************
Editor Speaks Out!
*******************
I want to thank everyone for thier understanding
and support through this trying time not only did
i move to a new state Massachuttes but at the same
time our list server went down and twice plus to
out of business! but the topper had to be when we
didn't get our phone service until the 11th of Jan
i moved here on the 28th of Dec so as you can see
it hasn't been the easiest to settle in as i hoped
it would be but everything now is falling into place
little by little were getting there and again i want
to say thanks for supporting the informer as you have!
mailto:editor@promote-sell-profit.com?sub=feedback
----------------------------------------------
*******************
Editors Question:
*******************
What would you like to see more of
in 2003 inside the informer ezine?
Mailto:editor@promote-sell-profit.com?subject=Content
----------------------------------------------
*******************
IN THE SPOTLIGHT:
*******************
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------------------------------------------------
*****************
From our Readers:
*****************
------------------------------------------------
No feedback this week :(
------------------------------------------------
Feedback welcome
Mailto:Editor@promote-sell-profit.com?sub=feedback
-------------------------------------------------
***********
Free Ebooks
**********
The Free Advertising Handbook

Guaranteed Ways To Increase Your
Traffic And Online Exposure For FREE!
http://www.promote-sell-profit.com/PSP/FAHB.zip
-------------------------------------------------
Opt-In Secrets

Your Crash Course To Building A Killer List!
http://www.promote-sell-profit.com/PSP/OS.zip
------------------------------------------------
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The Complete Guide To Pop-Up Windows
Everything you need to know about
using Pop-Ups and Pop-Unders,
plus all the codes ready to paste into your page!
mailto:emasters6@directresponder.com
------------------------------------------------

***********************
Seen In My Own Ezines
I'm not only a publisher
but also a subscriber!
***********************
Nothing seen this week!
------------------------------------------------

*******************
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*******************
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-------------------------------------------------
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********
F.Y.I
********

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*************
GUEST Column

Everything Changes - Eventually

By:(c) 2003 by Anita Foley
************
Everything changes - eventually.
We all know this, yet it is often
difficult to accept change when it happens.
Since you really can't fight it (it's gonna
happen anyway) what you need to do is make
adjustments that will allow you to deal effectively
with the change. Change for the change, so to speak.

A while ago, a friend of mine sent me this quote
by Jimmy Dean -- "I cannot change the direction of
the wind, but I can adjust my sails to always reach
my destination." Excellent advice.
In life, and in business, you want to continue
moving toward your goals, even when unexpected
changes put obstacles in your way. Don't let them
throw you off course, and don't let them cause you
to give up. Learn ways around the obstacles -
change your plan, change your methods, change your
direction, if necessary!

Lot's of things changed on the Internet in 2002.
Every eZine publisher would agree with me that
the process of sending out our newsletters was
a lot different at the beginning of 2002 than
at the end of the year. Every online business
owner would agree that the process of marketing
and promoting a business was also a lot
different at the end of 2002 than at the beginning.
What happened? What changed? What can you do about it?

I think the major change that occurred was the sheer
volume of new people getting online. This caused many
of the problems that already existed to mushroom and
become more widespread. Viruses and hackers have been
around a long time, but it seems they multiplied like
crazed rabbits in 2002. My anti-virus program kicked
in a lot more than usual. And one virus even managed
to get through and put my PC (and my business!) out
of commission for several days.

The self-appointed anti-spam advocates were out
in force in 2002. These same people who watch
commercials on TV and accept advertising in
their postal mail boxes without question,
refuse to simply use the delete key on their email.
Spam filtering became prevalent and resulted in major
changes to online advertising. The dishonest found
ways to keep cheating and continue spamming,
so the anti-spam folks didn't solve anything.
They are still getting unwanted email,
only now they're getting it from all the scammers
and porn sites instead of the legitimate business owners.

The people conducting an honest online business
wasted money on advertising methods that worked
in the past, but which are now totally useless.
The scandals flourished both online and off,
and the skeptics said, "I told you so!"
Many people lost their jobs in 2002 and turned
to the Internet to start a home-based business.
The scammers and cheaters were ready and waiting
with open arms. These new netpreneurs were ripped
off by scams, hoaxes, and get-rich-quick schemes,
and many more skeptics were created. It became
almost impossible to convince anyone that YOUR
product just might be legitimate.
Here it is, the beginning of 2003.
What do you do now?
How can you continue to follow your dream of working
from home in your PJ's? Do you throw in the towel and
hide in the closet? Or, worse yet, do you go back to
the wonderful world of the 9-5 rat race?
I think not. You simply have to find a way to deal
with all the changes. You need to be prepared for the
new obstacles that are sure to crop up in the future.

One thing you'll definitely have to do is change your
beliefs if you've been misguided by some of the online
"gurus". These same people have lost a lot of money in
2002 just like everyone else, yet they continue to
pitch their crap to all the inexperienced newcomers.
If you were lead to believe that you could:

- put up a web site and peddle any fool
program and get rich while you sleep

- send out a newsletter and have all your
subscribers buy everything you sell

- send bulk email to anyone and everyone
without getting into trouble

- buy a list of leads who will break down
your door to join your program

- join a forced matrix that builds your
downline for free and

- make money without doing a darn thing

YOU need to CHANGE your beliefs!
And, if you believed the Internet was a great
marketplace that leveled the playing field for
EVERYONE, you need to change that belief.
The Internet does level the playing field, but
only for those willing to do the work, do their
due diligence, and do an honest business.
Those willing to make the adjustments to
deal with the changes will survive.
Everyone else will fail or quit.
YOU need to CHANGE your approach.
What works now? I believe it is the same thing
that has worked for business owners since the
dawn of time -
DEVELOP A RELATIONSHIP with your customer.
It's simple: if they don't know you,
they can't trust you; and if they don't trust you,
they won't buy from you.

As a business owner here are
two things to do immediately:

1. Take the time to talk to people,
find out what they want,
find out what they need,
and then offer it.
Provide a way for your customers to talk to you.

2. Establish trust by having your name and
phone number on your site. If it looks
like you're hiding something,
people will not do business with you.

It's a whole new world out there in cyber
business land. Everything has changed.
Gone are the days of putting up an
anonymous web site and pulling in tons
of cash (if they ever really existed).
Gone are the days of networking only by email.
Gone are the days of signing up for free
and making money while you sleep.
Don't get discouraged, don't give up,
just make the changes necessary to reach your goals.
---------------------------------------------------
*****************
About The Author:
*****************
Anita Foley of http://www.wealth-happens.com
publishes Wealth Happens EZine,
a weekly newsletter providing MBA for
serious netpreneurs who want to
make money from home. What's MBA?
Subscribe and find out!
mailto:subezine@wealth-happens.com
---------------------------------------------------

**********************************************
Be our next guest columnist for consideration
mailto:webmasters@promote-sell-profit.com
**********************************************
***************
CLASSIFIED ADS
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-----------------------------------------------

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