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Sample Issue:
The PSP.Com Informer Info you need weekly in your inbox! ***********************************
10,321 weekly readers *********************
AD RATES Order Form & Information http://www.promote-sell-profit.com/WI_Adv.htm *********************************************
1/18/03 Issue #20 ******** *********
Edward Bangs, Editor, editor@promote-sell-profit.com ******************************
By subscription only! ********************
Welcome to this weeks issue of "The PSP.Com Informer" ****************************
You are receiving this newsletter because you requested a subscription unsubscribe instructions are located at the bottom of this newsletter. ------------------------------------
************* IN THIS ISSUE ************* => Sponsorship Notices => Editor Ramblings => Freebies => Feature Article => New And Profitable => Products and Services => The Spotlight => New Subscriber Ads => From Our Readers => Free Ebooks => Ad Swaps => Prize Drawing => F.Y.I => Guest Column => Subscribe/Unsubscribe information -----------------------------------------------
******************* Sponsorship Notices *******************
All-In-One-Resourse! MY VERY OWN PERSONAL PROMISE TO YOU: "Not Only Will I Show You How to Make Your Living Online, I'll Also *Pay* For the Products, Services, and Resources Needed to Do It: Web hosting, Autoresponders, Ad Tracking, and More!" Click here before I regain my senses: http://jcebcs.globalredirect.com ----------------------------------------------- ******************************************
Editor Ramblings:
Good Day subscribers and welcome to our new ones! The informer is finally back after a tedious time of problems including our list server shutting down causing some subscribers to be lost and as well as the entire prize patrol list! Were finally getting back to normal and better than ever alot of things are planned for 2003 so stay with us for it's going to be the best year we have ever had at promote-sell-profit.com! Until next week remember to promote-sell-profit Ed The Editor
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http://www.myzips.com ------------------------------------------- ******************* FEATURE ARTICLE
Free Web Ads
By:Bob Osgoodby *******************
Each week, several hundred people take the time to submit a free ad to our web site, and most will never be heard from again. We check the email addresses of all people who submit an ad, and as high as 5% of the email addresses submitted are not valid.
Maybe they don't want their real address known, or they are just careless when entering it. The bottom line however is that they are just wasting their time, as their ad will never be posted. Additionally, our experience shows that approximately 10% of E-mail addresses used for this purpose are not valid after a month. What causes this?
For starters, many of them are "free" E-mail addresses that people abandon if they don't make a "killing" in the first couple of days, and here is the surprising part - most returned mail that we get back, is due to the fact that their mailbox is full! They are probably sitting on a "ton" of prospects but don't have the ambition to check their mail. Who needs them?
Another large group are AOL addresses - they get their free hours and try to go into business. When the free hours expire, or they are cancelled for spamming, they are out of business. We require that free ads be renewed each week to ensure that the people who submit them are still "alive and well". Why do we do this? The answer is simplistic. We don't want people who visit the web site, to find a bunch of ads from people who are no longer in business.
"But I put a free ad on a web site and had no responses." Let's face it - it takes between 5 and 7 exposures to an ad before someone may respond. Some people have had their ads on free sites for years - why you might ask? Because their ads are generating customers, and they track where the results are coming from. If they get a few sales from a free ad, it is certainly worth their time to take a few minutes each week to renew it. There are plenty of web sites that offer free ads. What should you look for from one of these sites and what should you consider?
First - forget the programs that submit ads to hundreds of web sites at a time. We used to accept those and had several thousand ads submitted every few hours. Most web sites that offer free ads, put a top limit of 300 ads which will be on their site at any given time. To make room for the new ads, the old ones are dropped off, and your ad may have had a life of a minute or so. This is a waste of your time and money.
Second - forget ads that are auto-submitted, and not approved by a human being, as you may find your ad intermixed with ads you do not wish to be associated with - I know I wouldn't want to find my ad between ads for various porn sites. Even if they are categorized, the porn site owners don't care - they will place their ads anyplace they think they might find an audience. Most sites, such as ours, change the algorithm on a regular basis, and we know if the ad is being auto-submitted or placed from our web site. Auto-submitted ads are automatically deleted.
Third - if a web site offers free ads with enhancements such as Bold Titles and automatic links to web sites, for goodness sake use them. This will make your ad stand out in the crowd. But don't violate the rules set down. Your ad will most likely be rejected.
Fourth - don't use a free E-mail address in your ad - these are not a good harbinger of permanence, and many people will not respond for that reason. Your very best bet is to have your own domain. If you don't, at least show that there is some stability. I would much rather do business with someone who has an E-mail address and a Web Site through their ISP, than someone promising outlandish claims with just a "Hotmail" address. Will you generate some business with "Free Web Ads"? Yes - but only if you do it the right way. ---------------------------------------------
******************** About The Author: ******************** Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday thru Friday. Instructions on how to place your ad are in the Newsletter. Subscribe at: http://adv-marketing.com/business/subscribe2.htm ---------------------------------------------
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********************************************** New Website Launch eMasters.info goes live and with even more free ecourses plus get all the past ones in the archives Many Services will be coming soon including website design and ebook cover design service! **********************************************
********************************************** PSP.Com has alot in store for 2003 coming soon a brand new free private website for informer subscribers and many new info products plus deals and steals and info you wont find no where else including a up and coming new website! **********************************************
------------HOT TIP------------------------- Editors Note:Rumor has it that the eMasters Shoi-Yean Mack is toying with the idea of a new service $10 Ecovers Hmm? If intrested be sure and let shoi know! And make this news a true fact instead of a rumor email shoi: mailto:PSP_Webmaster@att.net?Sub=$10_Ecovers ----------------------------------------------
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http://www.dzcreation.com --------------------------------------------- ******************* Editor Speaks Out! ******************* I want to thank everyone for thier understanding and support through this trying time not only did i move to a new state Massachuttes but at the same time our list server went down and twice plus to out of business! but the topper had to be when we didn't get our phone service until the 11th of Jan i moved here on the 28th of Dec so as you can see it hasn't been the easiest to settle in as i hoped it would be but everything now is falling into place little by little were getting there and again i want to say thanks for supporting the informer as you have! mailto:editor@promote-sell-profit.com?sub=feedback ---------------------------------------------- ******************* Editors Question: ******************* What would you like to see more of in 2003 inside the informer ezine? Mailto:editor@promote-sell-profit.com?subject=Content ---------------------------------------------- ******************* IN THE SPOTLIGHT: ******************* Treat Yourself To A Complete eBUSINESS! It's stuffed with *EVERYTHING* you need to start your own new online venture...Webhosting, domain name, email accounts, products to sell, plus a whole lot more! http://the-emasters.promote-sell-profit.com/NewbieNet.htm ------------------------------------------------ ************************ NEW SUBSCRIBER ADS ************************
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Everything Changes - Eventually
By:(c) 2003 by Anita Foley ************ Everything changes - eventually. We all know this, yet it is often difficult to accept change when it happens. Since you really can't fight it (it's gonna happen anyway) what you need to do is make adjustments that will allow you to deal effectively with the change. Change for the change, so to speak.
A while ago, a friend of mine sent me this quote by Jimmy Dean -- "I cannot change the direction of the wind, but I can adjust my sails to always reach my destination." Excellent advice. In life, and in business, you want to continue moving toward your goals, even when unexpected changes put obstacles in your way. Don't let them throw you off course, and don't let them cause you to give up. Learn ways around the obstacles - change your plan, change your methods, change your direction, if necessary!
Lot's of things changed on the Internet in 2002. Every eZine publisher would agree with me that the process of sending out our newsletters was a lot different at the beginning of 2002 than at the end of the year. Every online business owner would agree that the process of marketing and promoting a business was also a lot different at the end of 2002 than at the beginning. What happened? What changed? What can you do about it?
I think the major change that occurred was the sheer volume of new people getting online. This caused many of the problems that already existed to mushroom and become more widespread. Viruses and hackers have been around a long time, but it seems they multiplied like crazed rabbits in 2002. My anti-virus program kicked in a lot more than usual. And one virus even managed to get through and put my PC (and my business!) out of commission for several days.
The self-appointed anti-spam advocates were out in force in 2002. These same people who watch commercials on TV and accept advertising in their postal mail boxes without question, refuse to simply use the delete key on their email. Spam filtering became prevalent and resulted in major changes to online advertising. The dishonest found ways to keep cheating and continue spamming, so the anti-spam folks didn't solve anything. They are still getting unwanted email, only now they're getting it from all the scammers and porn sites instead of the legitimate business owners.
The people conducting an honest online business wasted money on advertising methods that worked in the past, but which are now totally useless. The scandals flourished both online and off, and the skeptics said, "I told you so!" Many people lost their jobs in 2002 and turned to the Internet to start a home-based business. The scammers and cheaters were ready and waiting with open arms. These new netpreneurs were ripped off by scams, hoaxes, and get-rich-quick schemes, and many more skeptics were created. It became almost impossible to convince anyone that YOUR product just might be legitimate. Here it is, the beginning of 2003. What do you do now? How can you continue to follow your dream of working from home in your PJ's? Do you throw in the towel and hide in the closet? Or, worse yet, do you go back to the wonderful world of the 9-5 rat race? I think not. You simply have to find a way to deal with all the changes. You need to be prepared for the new obstacles that are sure to crop up in the future.
One thing you'll definitely have to do is change your beliefs if you've been misguided by some of the online "gurus". These same people have lost a lot of money in 2002 just like everyone else, yet they continue to pitch their crap to all the inexperienced newcomers. If you were lead to believe that you could:
- put up a web site and peddle any fool program and get rich while you sleep
- send out a newsletter and have all your subscribers buy everything you sell
- send bulk email to anyone and everyone without getting into trouble
- buy a list of leads who will break down your door to join your program
- join a forced matrix that builds your downline for free and
- make money without doing a darn thing
YOU need to CHANGE your beliefs! And, if you believed the Internet was a great marketplace that leveled the playing field for EVERYONE, you need to change that belief. The Internet does level the playing field, but only for those willing to do the work, do their due diligence, and do an honest business. Those willing to make the adjustments to deal with the changes will survive. Everyone else will fail or quit. YOU need to CHANGE your approach. What works now? I believe it is the same thing that has worked for business owners since the dawn of time - DEVELOP A RELATIONSHIP with your customer. It's simple: if they don't know you, they can't trust you; and if they don't trust you, they won't buy from you.
As a business owner here are two things to do immediately:
1. Take the time to talk to people, find out what they want, find out what they need, and then offer it. Provide a way for your customers to talk to you.
2. Establish trust by having your name and phone number on your site. If it looks like you're hiding something, people will not do business with you.
It's a whole new world out there in cyber business land. Everything has changed. Gone are the days of putting up an anonymous web site and pulling in tons of cash (if they ever really existed). Gone are the days of networking only by email. Gone are the days of signing up for free and making money while you sleep. Don't get discouraged, don't give up, just make the changes necessary to reach your goals. --------------------------------------------------- ***************** About The Author: ***************** Anita Foley of http://www.wealth-happens.com publishes Wealth Happens EZine, a weekly newsletter providing MBA for serious netpreneurs who want to make money from home. What's MBA? Subscribe and find out! mailto:subezine@wealth-happens.com ---------------------------------------------------
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